Webinars.
The FortopHub series — every month a topic, 60 minutes, senior guests, replay available.
Deep-dive webinars for CMOs, digital directors, DPOs. BIKMA for managing presence in LLMs, enterprise server-side tracking, GDPR Daily, multi-country governance. No commercial pitches — technical and strategic topics, with real cases.
Upcoming webinars on the calendar.
Free registration. Replay available for FortopHub subscribers.
No webinars available in this section.
Replays of past webinars.
The FortopHub webinar archive. Click to watch the replay.
How AI Rewrote Awareness and Consideration
Awareness and consideration are no longer achieved on search engines, but within the responses generated by AI. A change
LLM and Consumer Questions: AI is Redefining Marcom and Sales
ChatGPT, Perplexity, Gemini, and Google AI Overviews are becoming the first point of contact between consumers and brands.
The Evolution of Relevance in the AI Era
How Artificial Intelligence is redefining brand relevance across industries. The paradigm has shifted.
Brand Relevance and the Role of C-Levels in the AI Era
From LLM Listening to Strategic Direction: Extracting Market Questions to Dictate the Set of Answers That Drive
Is Google’s Monopoly Over? How AI is Reshaping Online Discovery & Brand Visibility
With the revolution of LLMs (like ChatGPT) it is time to rethink digital presence and communication strategies.